LISTEN: Visa Path to Access: Financial Education in the Creator Economy
Industry experts Akshay Chopra, VP, Head of Innovation & Design for Central and Eastern Europe, Middle East and Africa at Visa and Ahmed Younis, Head of Meta creative shop, MENA, sit down to discuss the evolution of the creator economy and what next steps need to be taken to educate and support a growing ecosystem of content creators to thrive.
The creator economy has grown exponentially over the past decade. In 2020 its value was estimated at $2.6 billion with the potential to grow to $12 billion by 20251. As more individuals monetize their creative skills, it is important that they prioritize their financial literacy, and work with rather than against technologies such as AI to maximize their productivity. At Visa, we recognize that a new ‘creative class’ is emerging and have taken action – through the Visa Ready programme and our digital business resources and guides – to help build a more sustainable creator economy. Visa is committed to empowering individuals and communities because together we can prosper*.
*This conversation was recorded in May 2023.
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1 Financial education gives content creators tools to prosper, monetize and ensure long-term growth, https://podcasts.apple.com/us/podcast/financial-education-gives-content-creators-tools-to/id1678778013?i=1000612434483
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